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This is a hand coloured and plate-signed pochoir from the book "Les
Choses de Paul Poiret". Poiret was the grand haute couture designer who commissioned Lepape for this landmark book published February 15, 1911. This was the first time in the history of fashion illustration that the elements of movement and drama were used to help feature the designer's work. Poiret's two unique couture albums, in collaboration with Iribe and Lepape, set the stage for the next 20 years - the golden age of fashion illustration - and are today regarded as seminal pieces of Art Deco design. Poiret was the first among fashion designers to take on interior decorating simultaneously, the first instance of cross-marketing; his Martine Workshops were specifically designed to develop wallpapers, carpets, pillow covers, furniture etc. to make a total coordinated Poiret world. In this setting his recommendation is a return to the elegant simplicity of Empire days, with their loops of victory garlands, high waistlines and Josephine Bonaparte chaises longues. Total concept/installation art makes its debut right here.
H.11.0in X W.11.25in; H.27.9cm X W.28.6 |
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